Multiply the Popularity of Your Website with a Reciprocal Linking Campaign !

A reciprocal linking campaign dramatically increases the number of quality, relevant sites which link to your site; can greatly improve your search engine rankings; and dramatically increase traffic to your website.

Link popularity is the total number of web sites that link to your site and is a measure of your website's online awareness and overall visibility. "Popularity" is only one part of the link analysis systems that search engines such as Google use to rank web pages. The quality and context of links is also taken into account, rather than sheer numbers.

Every major search engine uses link analysis as part of their ranking algorithms, which gives search engines a useful means of determining which pages are good for particular topics or search terms.  This is why a good reciprocal linking campaign is a must!

	By building inbound links, you can help improve how well your pages do in link analysis systems. Our linking campaign can help you get links from good, high traffic web pages that are related to the topics you want to be found for.
	If these pages are top ranked (within the top 10 or 20) then they are likely to be receiving many visitors. Gaining links from them can increase traffic to your own website, as well as increasing your link popularity.

To find good links, go to the major search engines such as Google and Yahoo and search on your target keywords. By searching for your target keywords, you'll find the pages that the search engines are telling you are good, as evidenced by the fact that they rank well.

Now visit the pages at the top of the listings, to see if they are relevant to your website or pages. Then you need to contact the website owners to ask if they will link to you. Not everyone will, especially sites that are extremely competitive with you. However, there will be non-competitive sites that will link to you, especially if you offer to link back.  a well planned linking campaign can work wonders for your business.

Knowing who links to your site and increasing the number of quality links is an important part of any web site promotion or linking campaign effort. The best way to discover how people are finding your web site is to analyse your site's activity logs, or use search engines to track down referral links. In particular, this method gives you an idea of how "popular" a search engine believes your site to be. That's important for those search engines that rank sites in part by the site's link popularity.

 Good links and Bad Links

When you plan a linking campaign, remember good links are from like-minded sites.  For instance, if you offer vintage cars, a link from a car seat covers supplier would be a good link, especially if that site has a high search engine ranking. But a link from a vintage clothing site will penalise you with the Search Engines, and although the two might seem to be related in the ‘real’ world, search engine spiders will not recognise this reasoning.

There are many sites offering ‘automatic’ linking or software to select sites for linking purposes. These are called ‘Link Farms’ and should be avoided at all costs, as they are not relevant links from relevant sites. Search Engines may never list your site if you have lots of irrelevant links.

Affiliate links can hurt you. Link only to affiliates with ‘like content’.

Automatic submission to thousands of search engines will also cause you grief, and you would likely be bombarded with FFA (Free for All) and non-relevant links that will certainly penalise your site.  Avoid these on your linking campaign.

We can offer a specialist service to establish reciprocal links. We do extensive research related to your target market and identify the type of sites that are appropriate for building inbound links. Using groups, lists and keywords we then build a master contact list of sites that are short-listed.

We then visit these sites one by one to find the e-mail addresses of the site maintainer so that we can contact them directly and gather information about the relevance of the site in question.

We then email our proposal to the site maintainer, personalized or customized where relevant; and correspond with them to answer all or any questions that they might have.

For sites that respond positively, reciprocal links are then generated on both the related sites and linked through respective HTML pages - a complete reciprocal linking campaign service for you. 

 Do It Yourself

If you are already a client and want to Do It Yourself, we have a complete Module of Internet Marketing Tools including a Reciprocal Link Generator to link your Website to target markets and a Link Popularity Checker. You can pay for using each tool separately or as a package. Just tell us what you want and we will be happy to give you the lowest possible price.

 We can do it all for you

Why not let us do it all for you? Our prices are very competitive, and you will save yourself many hours of work, and you don’t need to learn a thing.

Whatever you want, no matter how complex, our experienced offshore development teams can create a solution to meet your requirements. With prices starting at a few hundred pounds, the return on investment could be recovered within a matter of weeks - or even days.

For further information on a good linking campaign, contact us, complete our online quotation form, or if you know what you want, simply…

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