With the Website Marketing Applications module you have all the tools you need to effectively promote your business on the Internet all under one roof.
If you are a registered client and have purchased a package which includes our Emarketing Tools, you have access to these Emarketing Tools via your control panel, all in one place, with one user ID and one password on our secure servers.
You can transfer to us and use these tools
If you already have a website, you can transfer your website hosting onto our servers and we can give you access to these tools at a low-cost price. Just contact us and tell us what you want.
Just look at what is included in this module:
Search engine Optimiser
A simplified version of Search Engine optimising techniques used by most professionals on the net. The existing version will be extremely straightforward and will provide generic information that is applicable to all search engines allowing you to check the target keywords are included in the main areas of the page e.g. title, keywords, description, heading, body, links, alt tags. It will make recommendations on what needs to be added to the page for improved search engine ranking.
Keyword density analyser
While preparing a page to be submitted at the search engine website, a script is provided to analyse keyword density of a page in comparison to another top ranking page listed on the same search engine. Allowing you to modify your own page accordingly.
Doorway page maker
A doorway page is an HTML page made on your website to get better listings on search engines. It is adapted from the search engine optimiser and directs you to use the target key phrases in the important areas of the page at the page building stage rather than once the page is complete. The doorway page is cross-linked with other pages of the website so that the visitor is able to surf the complete website once he or she reaches the doorway page through the search engine listing.
Search Engine Reporter
Once a listing on a search engine is achieved the reporter provides the latest status of the listing of website on top engines within the top 20 positions.
Search Engine Submitter
Allows you to submit to the top search engines from once central location. Unlike the automated submitters that can actually harm your position - this tool just makes manual submission as easy as possible, ensuring your site doesn't get penalized which together with proper optimisation gives you maximum advantage over your competitors.
Link Popularity Checker
A useful tool that can be used to check the number of sites pointing towards a specific website. This means, the more links pointing to a website, the better the popularity rate. This is a useful tool for checking the link popularity of your own and competitor's sites to compare external factors affecting search engine positioning and also very useful for reciprocal linking campaigns.
Pay Per Click Search Engine Tool
This tool helps you get your website listed on a 'pay per click' search engines where you can bid on the key phrases you want your website to be promoted under. The great thing about pay per click is you only pay for actual visitors rather than people seeing your advert. This tool contains a directory of PPC Search Engines with active links as well as information and submission instructions.
Pay Per Click Bid Optimiser
Another useful online marketing tool that will monitor the current bid amounts for the keywords you have bid on. It will also show gaps appearing due to other sites increasing or decreasing their bid amounts and thereby moving up or down the listings. This ensures you don't pay more than you have to and presents opportunities to get more clicks for lower prices.
Affiliate /Ad Tracking Program Manager
The Affiliate and Advertisement Tracking Program Manager tracks the number of 'click thrus' and orders received from a particular affiliate or campaign. It generates an affiliate/campaign code to be added to all banner, e-zine and text ads, when an affiliate signs up or a new campaign started. Consequently, when an order is received, an affiliate or a campaign is tracked and commission is released to the affiliate.
Reciprocal Link Generator
This tool utilises an advanced robot or web bot to collect relevant site data to bring back a list of suitable sites matching the set criteria. The links are then added to a link directory. The robot also adds the site e-mail addresses to the database. The user can then visit the sites or further refine the results using a keyword search facility on the retrieved results. After the user has verified the suitability of the target site they can then contact the Webmaster of the site asking for a reciprocal link.
Ezine Ad Manager
This robot based application searches the top e-zine directories for e-zine websites in the related market. The collected information is added to a database. The user can then visit each site to view samples of the ezines and check for suitability or contact for more advertising information.
Ezine Article Submitter
The program is used for contacting interested e-zine publishers and article banks to submit articles that webmasters can use on their websites or newsletters. Each article has a link back to your own site so is a very effective form of promotion.
Press Release Submitter
Similar to the e-zine Ad Manager, the program uses a robot script to find suitable publications on the net to bring back related URL's, fax numbers and email addresses. The information is then saved to a database. The user can visit sites and verify the publications are suitable - then once satisfied they can submit a press release. This method allows a targeted media database to be built which can be used again and again. This method is far more effective than mass distribution.
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